Cooking Class in Bergamo: Guest Analytics Infographic

1. Guest Provenance by Country of Origin

The data shows a diverse international audience, with a significant concentration of travelers from English-speaking countries and Northern Europe.

2. Average Monthly Booking Trends

Booking activity follows a clear seasonal pattern, peaking during the late spring and early autumn months.

• Peak Season (May, June, September): These are the high-demand months where the classes are most frequently fully booked.

• Shoulder Season (April, October): Steady interest, often from "foodie" travelers looking for a more relaxed pace.

• Off-Peak (Jan, Feb): Significant dip in bookings due to winter seasonality.

3. Guest Age Distribution

• Dominant Segments: The Under 25 (32%) and 27-40 (38%) groups form the majority, with 70% of total participants, indicating strong appeal to younger demographics and young professionals.

• Strong Youth Presence: Under 25, shown with student icons, is a significant 32% of the audience.

• Largest Group: The 27-40 group, shown with couple icons, is the largest at 38%.

• Moderate Middle-Age and Smaller Senior Group: The 40-60 group represents 20% of attendees, while Over 60 is the smallest at 10%.